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Keep in mind that the principle focus of headings needs to be on the content - and the first function should be to make the text easier to read and perceive. Headings are signposts that information readers through an article. Use them to add structure and signposts to your content and to explain what each section is about. For instance, they act as signposts for the readers, making it simpler for them to determine what a submit or web page is about. Google Merchant Center has additionally change into a common sight on the Google homepage in the past two years, displaying a procuring-like part within the Google search results (as shown within the figure beneath). This part is called Google Merchant Center, a free device launched by Google for procuring websites that helps customers directly uncover product data on Google. The Merchant Center has additionally turn out to be considered one of the key showcase windows for procuring websites on the Google homepage. Is it also relevant and highly profitable even in case your key word is broad like "good Italian restaurant in HK" as performing SEO Google is way more durable for more generic words and phrases however with good rankings, the results of Google SEO can be phenomenal for generating leads for a enterprise.